Pimm's Vodka Cup exclusivity
Last summer, as stocks of Pimm's Vodka Cup dwindled to the final few cases and its delisting was announced, cries went up from individuals across the country. They certainly made their voices heard, followed avidly by the Daily Telegraph’s City Diary, and the campaign was a success.
We are delighted to announce both the revival of Pimm’s Vodka Cup from May 2015, and Justerini & Brooks’ appointment as exclusive distributors for the UK. A small bottling run has been produced and is ready to replenish private customers from the City of London to the highlands of Scotland.
First launched in 1964, Pimm’s Vodka Cup (known as a Vodka Sling) was the sixth variety, and the only cup to remain today alongside the original, gin-based Pimm’s No. 1 Cup.
"We are used to our customers clamouring for allocations of Burgundy and Bordeaux, but it came to something last year when the cries went up as stocks of Pimm's No.6 Vodka Cup dwindled to the last few cases. They certainly made their voices heard, and we are thrilled to announce both its revival and our appointment as exclusive UK distributors to the on and off trade." - Chadwick Delaney, Managing Director of Justerini & Brooks.